The DREAMBIG programme, led by the ATIM Cluster, expanded to all four Midlands counties in 2024, engaging 91 young people in a dynamic, hands-on introduction to careers in advanced manufacturing from 11th November to the 15th November. This innovative initiative connects students with opportunities in their local region, addressing the challenge of talent attraction in the manufacturing sector by fostering collaboration between industry, local government, educators, and the community.
Hands-on experience for students in digitalisation, robotics, engineering, advanced manufacturing and materials
Over the course of a week, students visited multiple manufacturing sites from a pool of 15 leading ATIM Cluster member companies. They gained insights into the cutting-edge technologies and products being developed in the Midlands while participating in engaging workshops in Digitalisation, Robotics, Engineering, Advanced Manufacturing, and Materials. Each afternoon, students also took part in hands-on activities, further enriching their understanding of the skills and innovation involved in the sector. More than 120 staff from the participating companies were actively involved in delivering this immersive experience.
A shining example of regional collaboration in creating opportunities for our young people
Minister Peter Burke, who attended the programme’s closing event, emphasised the value of investing in the region’s future workforce. “For Ireland’s manufacturing base to remain competitive, especially here in the Midlands, we need to equip our young people with the skills and confidence to pursue careers in advanced manufacturing. The DREAMBIG programme is a shining example of what can be achieved when industry, local government, and education come together to create opportunities for our youth,” he said.
Simon Walton, representing the Midlands local authorities, echoed the Minister’s sentiment, highlighting the collaborative effort behind DREAMBIG. “This programme demonstrates the power of regional partnerships. By working together, we’re not just showcasing career opportunities but actively investing in the sustainability and competitiveness of our local economy. DREAMBIG is a testament to what can be achieved when stakeholders unite with a shared vision.”
Ensuring a competitive and prosperous Midlands region
Caitríona Mordan, (Advanced Technologies in Manufacturing) ATIM Cluster Manager and the driving force behind Dreambig, described the programme’s unique impact: “This is more than a career exploration initiative—it’s about creating an ecosystem where industry, government, educators, and the community collaborate to support young people. Dreambig allows students to see first-hand that they can thrive in exciting, innovative careers without needing to leave their region. This benefits not just the students but ensures companies and the Midlands region remain competitive and prosperous.”
Ashleigh Doyle, an industry partner who hosted students during the programme, added, “It was inspiring to see how enthusiastic the students were. They came curious and left inspired, with a better understanding of what a career in manufacturing could look like. Programmes like this are essential for shaping the next generation of talent in our sector.”
Students themselves shared their excitement, with one participant saying, “I had no idea there were so many amazing companies right here in the Midlands. Dreambig was an incredible opportunity to explore manufacturing up close and get hands-on experience. It’s made me think differently about what I can achieve.”
15 Industry Partners, 4 Local Authorities and 2 Regional Education Leaders
Through the involvement of 15 industry partners including Abbott Diagnostics, Avery Dennison, N & E Precision, Panelto Foods, Robotics and Drives, Decotek, Mergon, Writech, Applied Concepts, Grant Engineering, William Grant & Sons (Tullamore DEW), CJ Sheeran, Midland Steel, Kirby Engineering and TEG, with Sustainability modules from The Factory and Circuleire, as well the four Midlands local authorities of Laois, Longford, Offaly & Westmeath, and education leaders Technological University of the Shannon (TUS) and Irish Manufacturing Research (IMR), Dreambig showcases the Midlands’ commitment to fostering talent and innovation. By exposing students to real-world opportunities and engaging them directly with local companies, the programme continues to inspire and prepare the region’s future workforce.
For more on the DREAMBIG programme, contact the ATIM Cluster
